Order by noon Eastern and I'll roast your bag today.
I roast only after you place your order. Q-graded 85+
Free shipping — applied automatically at checkout. No code needed.
$31.99 - $34.99
Free shipping on the Better Morning Starter Bag applies automatically at checkout. No code needed.
7 out of 10 first-time buyers order again — and most stay for years.
Better Morning Starter Bag
Tell me how you like coffee. I'll roast your bag to match.
Most coffee shopping is a guess. You read a label covered in tasting notes and somehow decide whether you'll like it at 6am. The bag shows up wrong. It goes stale on the counter.
I do it backwards. You pick a profile in plain English, I roast to it — same day if you order by noon Eastern — and I cover the $10 shipping.
Pick your profile
Bold & traditional — Deep, rich, unapologetically coffee-flavored. For black coffee drinkers who don't want fruit in the cup. This is a medium-dark roast.
Smooth & chocolatey — Cocoa, caramel, low acidity. The crowd-pleaser. Great with milk, still great without. This is a medium roast.
Fruity & adventurous — Bright, floral, closer to tea than to office coffee. For anyone who loved a light roast once and couldn't find it again. This is a light-medium roast.
Why you'll love it
No stale beans. Order by noon Eastern and your coffee is roasted that same day.
No bitter guesswork. You pick in plain English. I handle the translation.
No burnt taste. Even the boldest profile stops short of scorched.
No wrong-bag regret. Bad match? I roast you a different profile, free.
No shipping charge. It runs me about $10 a bag. Shipping's on me.
No new gear. Whatever you brew with right now is fine.
What's in the bag
10 oz · Whole bean or ground · Q-graded 85+ · Roast date printed on every bag · Every order ships free (applies automatically)
Why the profile matters
Roast level decides whether you like a coffee more than origin does. Lighter roasts keep the fruit and acidity. Darker roasts trade that for body and sweetness. Neither is better.
Most disappointing specialty coffee isn't bad coffee. It's a bright Ethiopian handed to someone who wanted something chocolatey. Your profile tells me where to roast so that doesn't happen to you.
I'll Find Your Cup Guarantee
If your bag isn't what you hoped for, tell me. I'll roast a different profile and ship it free. Nothing to send back.
Questions
How fresh, actually? Order by noon Eastern and I roast your bag that same day. Order after noon and it roasts and ships the next business day. The roast date is printed on the bag — check me on it.
Not sure which profile? Pick smooth & chocolatey. Most-chosen, most forgiving, and the guarantee covers your second try.
Need special equipment? No. Order it ground and use what you have.
Is this a subscription? No. One bag, one time. Reorder when you want more.
Pick your profile. I'll roast it fresh and cover the shipping.
Obsessed!
Obsessed! This coffee has be out of bed, taking pictures & videos of my coffee, and writing a review at
Angela B.
Google Review
Wow absolutely amazing coffee!
Wow absolutely amazing coffee definitely a must try and top 5 of my coffee roasters I use
Henry V.
Google Review
Ordering for over a year now!
I've been ordering from I Prefer Craft Coffee for over a year now, and it's honestly some of the
best coffee I've had.
The freshness and quality are on another level, and the specialty coffees Andrew offers are
always unique and incredibly flavorful. You can tell there's real passion behind the roasting
process.
The subscription has also been awesome; flexible, easy to manage, and one of the few
subscriptions I actually look forward to every month. Highly recommend if you enjoy real
specialty coffee.
Jikesh P
Google Review
Tried this coffee for the first time yesterday and had to purchase.
Tried this coffee for the first time yesterday and had to purchase. What a welcoming surprise
this morning, so smooth and delicious. Andrew is very passionate about his coffee and it shows.
We discussed changing the grind I was using and what a difference.
Kim B
Local Customer
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